Examining the adoption of relationship marketing orientation by global B2B ecommerce organizations in China and the moderating impact of uncertainty avoidance dimension
- Creator: Cheng, Hung Sing Alfred
- Resource Type: thesis
- Date: 2017
The ties that bind us: examining relationship marketing orientation and its impact on firm performance in the information systems outsourcing services sector
- Creator: Kwan, Rebecca , Carlson, Jamie L.
- Resource Type: journal article
- Date: 2017
An investigation into market orientation among non-profit organisations in Hong Kong and its associated effects on fundraising performance and donor relationships
- Creator: Lee, Suet Mui Daisy
- Resource Type: thesis
- Date: 2015
Modeling a formative measure of relationship quality and its effects: evidence from the Hong Kong retail banking industry
- Creator: Tung, Brian , Carlson, Jamie
- Resource Type: journal article
- Date: 2013
Examining the effect of relationship quality in the Hong Kong retail banking sector
- Creator: Tung, Brian , Carlson, Jamie
- Resource Type: conference paper
- Date: 2010
The relationship marketing orientation of Hong Kong financial services industry managers and its links to business performance
- Creator: Gordon, Tsui Luen On , Pires, Guilherme , Stanton, John
- Resource Type: journal article
- Date: 2008